Sims - Burn It Down Vinyl Art

Recently finished the vinyl 12" artwork and direction for Minneapolis-based rapper Sims of the indefatigable Doomtree crew. The name of his album is "BAD TIME ZOO," and this 12" inch single needed to be a part of it's visual direction but have a presence of it's own. I created a custom font for the campaign called BTZ Display, and this takes a front seat through the record covers. Small illustrations of predators highlight small areas. Next month I'll be breaking down the whole BAD TIME ZOO packaging that I've been working on for the last month. Stay tuned.